Do finance directors need to think about the environment? Most certainly- and here’s why.

The growing campaign to reduce our daily reliance on plastics is part of an effort to reduce the carbons released into the atmosphere- that threaten to push global warming to the point of no return.

In recognition of this, nearly every country in the world signed up to the COP21 agreement to tackle climate change in December 2015.

Most leading companies of the world- including in the US despite what President Trump might say- are trying to adapt to a low-carbon future.

Whether that’s due to genuine attempts by corporate leaders to change the world, recognition that their business models are threatened by resource depletion or a response to investor concerns, corporates are increasingly thinking about their carbon footprint.

Finance plays a key role in all of this. Being close to every part of the business and having the insights available to reshape the business model means the finance director can take a key role in refocusing the model.

That’s crucial in an age where consumers are making lifestyle changes to halt the destruction of the planet.

That fact is not lost on investors who are increasingly rewarding companies that are adaptive to change while punishing those with outdated models through divestment.

Reducing plastic- even if it starts with removing plastic straws from the staff restaurant- is part of the long shift we’re in that’s not about doing good for the sake of it, but about ensuring long term sustainability and prosperity.

Ultimately it is about enlightened self-interest- something every finance director can relate to.